Concepedia

Shannon C. McGregor

SC

22

Publications

2.7K

Citations

19

H-Index

2015

Active since

Affiliations

The University of Texas at Austin(Current)

University of North Carolina at Chapel Hill

University of Utah

University of Oregon

Temple University

Shannon C. McGregor is an author at The University of Texas at Austin specializing in arts, social media, and communication.

Top concepts

ArtsSocial MediaCommunicationPolitical CommunicationPoliticsPublic OpinionSocial SciencesPolitical BehaviorPolitical PolarizationMass Communication

Publications per year

2015–2021

22

Publications

22

Social media as public opinion: How journalists use social media to represent public opinion

Shannon C. McGregor · Journalism · 2019 · 376 citations

Citizen Journalism, Public Opinion, Political Polarization +23

Technology Firms Shape Political Communication: The Work of Microsoft, Facebook, Twitter, and Google With Campaigns During the 2016 U.S. Presidential Cycle

Daniel Kreiss, Shannon C. McGregor · Political Communication · 2017 · 370 citations

Social Media Directors, Political Process, Public Opinion +16

In Their Own Words: Political Practitioner Accounts of Candidates, Audiences, Affordances, Genres, and Timing in Strategic Social Media Use

Daniel Kreiss, Regina G. Lawrence, Shannon C. McGregor · Political Communication · 2017 · 281 citations

What Is Second Screening? Exploring Motivations of Second Screen Use and Its Effect on Online Political Participation

Homero Gil de Zúñiga, Víctor García‐Perdomo, Shannon C. McGregor · Journal of Communication · 2015 · 235 citations · Full text

Personalization, gender, and social media: gubernatorial candidates’ social media strategies

Shannon C. McGregor, Regina G. Lawrence, Arielle Cardona · Information Communication & Society · 2016 · 192 citations

Rows per page

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