1
Publications
18
Citations
1
H-Index
2011
Active since
Suhaimi Ahmad is an author specializing in structural equation modeling, digital marketing, and consumer decision making.
Top concepts
BusinessMarketingManagementSocial InfluenceConsumer BehaviorConsumer ResearchDigital MarketingBehavioral ScienceBehavioral EconomicsCustomer Satisfaction
Publications per year
2011–2011
1
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