Statistics
Publications
1
Citations
11
H-Index
1
Active since
2013
Affiliations
Caritas University(Current)
James U. Aboh is an author at Caritas University specializing in consumption studies, consumer preference testing, and communication.
Publications per year
2013–2013
1
1
Influence of Advertising Appeals and Personality on Telecoms Consumption Preferences in Nigeria
Barnabas E. Nwankwo, James U. Aboh, Charles Tobias et al. · International Journal of Academic Research in Business and Social Sciences · 2013 · 11 citations · Full text
Business, Communication, Marketing +13
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