Concepedia
Statistics
Publications
13
Citations
237
H-Index
11
Active since
2010
Affiliations
University of Florida(Current)
University of Minnesota
Lauri M. Baker is an author at University of Florida specializing in marketing, management, and communication.
Top concepts
MarketingManagementSocial MediaCommunicationArtsInteractive MarketingMarketing CommunicationPublic HealthBrand StrategyAgricultural Economics
Publications per year
2010–2025
The use of new‐media marketing in the green industry: Analysis of social media use and impact on sales
Becatien H. Yao, Aleksan Shanoyan, Hikaru Hanawa Peterson et al. · Agribusiness · 2018 · 41 citations
Marketing Analytics, Green Marketing, Digital Marketing +22
Recruiting Strategically: Increasing Enrollment in Academic Programs of Agriculture
Lauri M. Baker, Quisto Settle, Christy Chiarelli et al. · Journal of Agricultural Education · 2013 · 26 citations · Full text
Targeted Advertising, Agricultural Economics, Social Marketing +20
Branding the Land Grant University: Stakeholders' Awareness and Perceptions of the Tripartite Mission
Katie M. Abrams, Courtney Meyers, Tracy Irani et al. · Journal of Extension · 2010 · 26 citations · Full text
Cultural Heritage, Agricultural Extension, Agricultural Economics +21
Communicating Climate Change: A Qualitative Study Exploring how Communicators and Educators are Approaching Climate-Change Discussions
Katie Rohling, Cassie Wandersee, Lauri M. Baker et al. · Journal of Applied Communications · 2016 · 21 citations · Full text
Parents' employment, income, and finances before and during the <scp>COVID</scp>‐19 pandemic
Selena Garrison, Shelli Rampold, Katherine Vasquez et al. · Journal of Consumer Affairs · 2022 · 21 citations · Full text
Family Medicine, Income Security, Financial Protection +20
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