Nine-Jun Lien

Statistics

Publications

Citations

106

H-Index

Active since

2009

Affiliations

National Yang Ming Chiao Tung University(Current)

Nine-Jun Lien is an author at National Yang Ming Chiao Tung University specializing in digital marketing, interactive marketing, and social computing.

Top concepts

ArtsMarketingManagementAdvertisingSocial MediaCommunicationViral MarketingSocial ComputingDigital MarketingInteractive Marketing

Publications per year

2009–2012

Publications

Online Social Advertising via Influential Endorsers

Yung-Ming Li, Yi-Lin Lee, Nine-Jun Lien · International Journal of Electronic Commerce · 2012 · 93 citations

Digital Marketing, Targeted Advertising, Social Influence +18

An endorser discovering mechanism for social advertising

Yung-Ming Li, Nine-Jun Lien · 2009 · 13 citations

Computational Social Science, Viral Marketing, Social Media +15

1–2 of 2