Statistics
Publications
1
Citations
43
H-Index
1
Active since
2016
Affiliations
Gebze Technical University(Current)
Halit KESKIN is an author at Gebze Technical University specializing in brand communication, marketing strategy, and brand management.
Publications per year
2016–2016
1
1
TALES OF CITIES: CITY BRANDING THROUGH STORYTELLING
Halit KESKIN, Ali E. Akgün, Cemal Zehir et al. · Journal of Global Strategic Management · 2016 · 43 citations · Full text
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