Concepedia

Jelena Končar

JK

4

Publications

133

Citations

4

H-Index

2019

Active since

Affiliations

University of Novi Sad(Current)

Jelena Končar is an author at University of Novi Sad specializing in marketing, food marketing, and health sciences.

Top concepts

MarketingHealthBusinessFood PolicyFood MarketingAgricultural EconomicsFood SafetyFood QualitySupply ChainSupply Chain Management

Publications per year

2019–2021

4

Publications

4

Setbacks to IoT Implementation in the Function of FMCG Supply Chain Sustainability during COVID-19 Pandemic

Jelena Končar, Aleksandar Grubor, Radenko Marić et al. · Sustainability · 2020 · 74 citations · Full text

World Health Organization, Engineering, Industrial Engineering +18

Sustainability of Food Placement in Retailing during the COVID-19 Pandemic

Jelena Končar, Radenko Marić, Goran Vukmirović et al. · Sustainability · 2021 · 27 citations · Full text

Wb Region, Agricultural Economics, Covid-19 +18

Possibilities to improve the image of food and organic products on the AP Vojvodina market by introducing a regional quality label

Jelena Končar, Aleksandar Grubor, Radenko Marić et al. · Food and Feed Research · 2019 · 16 citations · Full text

International Marketing, Agricultural Economics, Consumer Research +20

Improving the placement of food products of organic origin on the AP Vojvodina market

Jelena Končar, Aleksandar Grubor, Radenko Marić · Strategic Management · 2019 · 16 citations · Full text

Food Authenticity, Food Marketing, Food Packaging +13

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