William J. McEwen

Organizational Goals and Environment: Goal-Setting as an Interaction Process

James D. Thompson, William J. McEwen · American Sociological Review · 1958 · 434 citations

Complex Organizations, Organizational Goalsetting, Organizational System +15

The Effects of Message Intensity on Receiver Evaluations of Source, Message and Topic

William J. McEwen, Bradley S. Greenberg · Journal of Communication · 1970 · 48 citations

Message Intensity, Neutral Source, Cognition +24

Changing Rural Society: A Study of Communities in Bolivia.

Edgar Nesman, William J. McEwen · Hispanic American Historical Review · 1976 · 40 citations

Rural Development, Community Development, Rural Sociology +6

Bridging the Information Gap

William J. McEwen · Journal of Consumer Research · 1978 · 36 citations

Customer Satisfaction, Consumer Research, Information Overload +19

The impact of alternative media channels: Recall and involvement with messages

David L. Nasser, William J. McEwen · AV communication review · 1976 · 32 citations

Social Media, Medium Change, Media Distribution +8