Megan B. Shreffler

Self-Presentation of Female Athletes: A Content Analysis of Athlete Avatars

Megan B. Shreffler, Meg G. Hancock, Samuel Schmidt · International Journal of Sport Communication · 2016 · 42 citations

Emerging Media, Communication, Female Athletes +23

An Experimental Examination of Activist Type and Effort on Brand Image and Purchase Intentions

Samuel Schmidt, Megan B. Shreffler, Marion E. Hambrick et al. · Sport Marketing Quarterly · 2018 · 38 citations · Full text

Sport Analytics: A Data-Driven Approach to Sport Business and Management

Megan B. Shreffler · International Journal of Sport Communication · 2017 · 20 citations

Engineering, Data Science, Business Intelligence +11

The impostor phenomenon and work–family conflict: An assessment of higher education

Megan B. Shreffler, Jessica R. Murfree, Martin R. Huecker et al. · Management in Education · 2020 · 17 citations

Faculty Issue, Faculty Professional Development, Education +20

Sales Training in Career Preparation: An Examination of Sales Curricula in Sport Management Education

Megan B. Shreffler, Samuel Schmidt, James Weiner · Sport Management Education Journal · 2017 · 15 citations

Sales Courses, Education, Human Resource Management +19