Concepedia

Viju Mathew

VM

8

Publications

455

Citations

8

H-Index

2009

Active since

Affiliations

College of Applied Sciences, Nizwa(Current)

University of Sadat City

Dhofar University

Viju Mathew is an author at College of Applied Sciences, Nizwa specializing in business, social sciences, and gender studies.

Top concepts

BusinessGenderSociologyFeminist TheorySocial SciencesTourismMarketingManagementGender IdentityEntrepreneurship

Publications per year

2009–2025

8

Publications

8

Women entrepreneurship in Middle East: Understanding barriers and use of ICT for entrepreneurship development

Viju Mathew · International Entrepreneurship and Management Journal · 2010 · 159 citations

Women Empowerment, Women's Empowerment, Economic Development +11

Does digital content marketing affect tourism consumer behavior? An extension of<scp>t</scp>echnology acceptance model

Viju Mathew, Mohammad Soliman · Journal of Consumer Behaviour · 2020 · 147 citations

Digital Leadership and Sustainable Competitive Advantage: Leveraging Green Absorptive Capability and Eco-Innovation in Tourism and Hospitality Businesses

H. S. Hussein, Omaima Munawar Albadry, Viju Mathew et al. · Sustainability · 2024 · 72 citations · Full text

Tourism Supply, Green Marketing, Digital Marketing +22

Women Entrepreneurship in Gulf Region

Viju Mathew · International Journal of Asian Business and Information Management · 2018 · 19 citations

Women Empowerment, Gender Disparity, Women Entrepreneurship +13

Sustainable Tourism: A Case of Destination Competitiveness in South Asia

Viju Mathew · 2009 · 17 citations

Tourism Management, Destination Marketing, Tourism Competitiveness +13

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