Concepedia

Madan M. Batra

MM

7

Publications

140

Citations

7

H-Index

1997

Active since

Affiliations

Indiana University of Pennsylvania(Current)

Madan M. Batra is an author at Indiana University of Pennsylvania specializing in management, business, and marketing.

Top concepts

ManagementBusinessEducationMarketingHealthCulturePedagogyNutritionGroup WorkFood Choice

Publications per year

1997–2021

7

Publications

7

Effective Pedagogy for Student-Team Projects

Madan M. Batra, Barbara E. Walvoord, Krish S. Krishnan · Journal of Marketing Education · 1997 · 52 citations

Management Development, Pedagogy, Group Assessment +15

The Dark Side of International Business

Madan M. Batra · Competition Forum · 2007 · 16 citations

Multinational Enterprise, Internationalization, History Of International Business +16

Employability of job applicants in skilful jobs: commonality in employer and employee perspectives

Abdullah Murrar, Madan M. Batra, Veronica Paz et al. · International Journal of Manpower · 2021 · 16 citations

Job Performance, Education, Job Applicants +16

Customer Experience-An Emerging Frontier in Customer Service Excellence

Madan M. Batra · Competition Forum · 2017 · 15 citations

Customer Experience, Customer Satisfaction, Customer Service Excellence +6

Strengthening Customer Experience through Artificial Intelligence: An Upcoming Trend

Madan M. Batra · Competition Forum · 2019 · 15 citations

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