Cristina Tu Anh Pham

Enlightening the dynamic capabilities of design thinking in fostering digital transformation

Stefano Magistretti, Cristina Tu Anh Pham, Claudio Dell’Era · Industrial Marketing Management · 2021 · 155 citations · Full text

Business, Design, Innovation Management +15

The role of design thinking in Big Data innovations

Cristina Tu Anh Pham, Stefano Magistretti, Claudio Dell’Era · Innovation · 2021 · 31 citations · Full text

Arts, Design, Innovation Management +7

How do you frame ill‐defined problems? A study on creative logics in action

Cristina Tu Anh Pham, Stefano Magistretti, Claudio Dell’Era · Creativity and Innovation Management · 2023 · 18 citations · Full text

Management, Design, Innovation Management +15

The creative process of problem framing for innovation: An integrative review and research agenda

Stefano Magistretti, Cristina Tu Anh Pham, Claudio Dell’Era · Journal of Product Innovation Management · 2025 · 17 citations · Full text

Management, Innovation Management, Creative Problem Solving +11

Predictive or imaginative futures? Experimenting with alternative future‐making approaches

Ilaria Durante, Claudio Dell’Era, Stefano Magistretti et al. · Creativity and Innovation Management · 2024 · 10 citations · Full text

Management, Strategy, Creative Problem Solving +12