Wei Zhu

Graphic or short video? The influence mechanism of UGC types on consumers' purchase intention—Take Xiaohongshu as an example

Min Qin, Shanshan Qiu, Yu Zhao et al. · Electronic Commerce Research and Applications · 2024 · 39 citations

Business, Marketing, Marketing Management +15

Is Artificial Intelligence Better than Manpower? The Effects of Different Types of Online Customer Services on Customer Purchase Intentions

Min Qin, Wei Zhu, Shiyue Zhao et al. · Sustainability · 2022 · 36 citations · Full text

Business, Computer Science, Marketing +14

Trust in service robot: the role of appearance anthropomorphism

Min Qin, Shuqin Li, Wei Zhu et al. · Current Issues in Tourism · 2023 · 31 citations

Engineering, Marketing, Psychology +13

Patient's behavior of selection physician in online health communities: Based on an Elaboration likelihood model

Min Qin, Wei Zhu, Changmeng You et al. · Frontiers in Public Health · 2022 · 25 citations · Full text

Social Sciences, Community Medicine, Health Communication +16

Where are your ideas going? Idea adoption in online user innovation communities

Min Qin, Shuqin Li, Fangtong Cai et al. · European Journal of Innovation Management · 2023 · 12 citations

Management, Computer Science, Innovation Management +16