Eva María Murgado‐Armenteros

Analysing the conceptual evolution of qualitative marketing research through science mapping analysis

Eva María Murgado‐Armenteros, María Gutiérrez-Salcedo, Francisco José Torres Ruíz et al. · Scientometrics · 2014 · 151 citations

Qualitative Interpretation, Qualitative Analysis, Science Mapping Analysis +6

Differences between Online and Face to Face Focus Groups, Viewed through Two Approaches

Eva María Murgado‐Armenteros, Francisco José Torres Ruíz, Manuela Vega‐Zamora · Journal of theoretical and applied electronic commerce research · 2012 · 53 citations · Full text

Characterization of Olive Oil Tourism as a Type of Special Interest Tourism: An Analysis from the Tourist Experience Perspective

Juan Antonio Parrilla-González, Eva María Murgado‐Armenteros, Francisco José Torres Ruíz · Sustainability · 2020 · 42 citations · Full text

Culture, Tourist Experience, Destination Marketing +14

What does the olive oil tourist value at the destination? A criterion for olive oil tourism segmentation

Eva María Murgado‐Armenteros, Juan Antonio Parrilla-González, Miguel Jesús Medina‐Viruel · International Journal of Gastronomy and Food Science · 2021 · 33 citations

Economics, Tourism Performance, Destination Marketing +7

A Powerful Word: The Influence of the Term 'Organic' on Perceptions and Beliefs Concerning Food

Manuela Vega‐Zamora, Manuel Parras Rosa, Eva María Murgado‐Armenteros et al. · AgEcon Search (University of Minnesota, USA) · 2013 · 30 citations · Full text

Nutrition, Behavioral Decision Making, Beliefs Concerning Food +30