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Pauline Claeys

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Publications

1

Citations

28

H-Index

1

Active since

2023

Affiliations

Université de Lille(Current)

Pauline Claeys is an author at Université de Lille specializing in advertising effectiveness, media effects, and consumer engagement.

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Publications per year

2023–2023

1

Publications

1

To be real or not to be real? The effect of genuine (vs. nongenuine) depictions of social media influencers on followers' well‐being and brand purchase intention

Pauline Claeys, Karine Charry, Tina Tessitore · Psychology and Marketing · 2023 · 28 citations · Full text

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