Concepedia

Lynn Brandon

LB

Statistics

Publications

3

Citations

118

H-Index

3

Active since

2001

Affiliations

University of North Texas(Current)

Lynn Brandon is an author at University of North Texas specializing in fashion brand management, brand extensions, and fashion.

Publications per year

2001–2010

3

Publications

3

Effects of evaluative criteria on fashion brand extension

Judith C. Forney, Eun Joo Park, Lynn Brandon · Journal of Fashion Marketing and Management · 2005 · 71 citations

, , +17

Modeling Brand Equity for Lifestyle Brand Extensions: A Strategic Approach into Generation Y vs. Baby Boomer

Eun Young Kim, Lynn Brandon · Journal of Global Academy of Marketing Science · 2010 · 31 citations

, , +17

Effects of Hand–Drawing and CAD Techniques on Design Development: A Comparison of Design Merit Ratings

Lynn Brandon, Joan McLain–Kark · Journal of Interior Design · 2001 · 16 citations

, , +12

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