Katarzyna Pawlak-Kołodziejska is an author at Rzeszów University specializing in management, marketing, and brand equity.
Top concepts
BusinessMarketingManagementBrand EquityBrand StrategyBrand AwarenessBrand ManagementBrand Development
Publications per year
2022–2022
1
1
City brand equity, a marketing perspective
Ewelina Sokołowska, Katarzyna Pawlak-Kołodziejska, Grzegorz Hajduk et al. · Cities · 2022 · 29 citations
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