Concepedia

Janejira Sutanonpaiboon

JS

6

Publications

248

Citations

6

H-Index

2006

Active since

Affiliations

Sonoma State University(Current)

Janejira Sutanonpaiboon is an author at Sonoma State University specializing in marketing, management, and business.

Top concepts

BusinessMarketingManagementCustomer SatisfactionTrustConsumer ResearchEconomicsUser ExperienceConsumer BehaviorInteractive Marketing

Publications per year

2006–2014

6

Publications

6

E-Commerce Adoption: Perceptions of Managers/Owners of Small- and Medium-Sized Enterprises (SMEs) in Thailand

Janejira Sutanonpaiboon, Ann Pearson · Journal of Internet Commerce · 2006 · 90 citations

Customer Satisfaction, Mobile Commerce, E-services +13

Factors that Affect Mobile Telephone Users to Use Mobile Payment Solution

Aw Wai Yan, Khalil Md. Noor, Emad Abu-Shanab et al. · 2009 · 57 citations

Customer Satisfaction, Consumer Research, Technology Adoption +21

Malay, Chinese, and internet banking

Mohammad Khalil, Janejira Sutanonpaiboon, Nor Hamimah Mastor · Chinese Management Studies · 2010 · 43 citations

Customer Satisfaction, Culture, Internet Banking +14

Factors Influencing Trust in Online Consumer-to-Consumer (C2C) Transactions

Janejira Sutanonpaiboon, Ayman Abuhamdieh · Journal of Internet Commerce · 2008 · 28 citations

Customer Satisfaction, Consumer Uncertainty, Business-to-business Research +20

Using Region to Market Wine to International Consumers

Janejira Sutanonpaiboon, Thomas Atkin · Journal of Food Products Marketing · 2011 · 19 citations

International Marketing, Trade, Consumer Research +20

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