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Maikel de Maertelaere

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Publications

1

Citations

77

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1

Active since

2013

Affiliations

Erasmus University Rotterdam(Current)

Maikel de Maertelaere is an author at Erasmus University Rotterdam specializing in communication, corporate social responsibility, and interactive marketing.

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Publications per year

2013–2013

1

Publications

1

Corporate Twitter Channels: The Impact of Engagement and Informedness on Corporate Reputation

Ting Li, Guido Berens, Maikel de Maertelaere · International Journal of Electronic Commerce · 2013 · 77 citations · Full text

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