Concepedia

Kalie Langenbach

KL

1

Publications

17

Citations

1

H-Index

2018

Active since

Affiliations

SUNY Old Westbury(Current)

Kalie Langenbach is an author at SUNY Old Westbury specializing in advertising effectiveness, sponsorship, and social responsibility.

Top concepts

ArtsBrandingBusinessMarketingManagementAdvertisingSponsorshipSocial MediaMedia EffectsSocial Impact

Publications per year

2018–2018

1

Publications

1

Celebrity Endorsements and Donations: Empirical Investigation of Impact on Philanthropic Giving

Nicole Peterson, Elizabeth Tripoli, Kalie Langenbach et al. · Business Perspectives and Research · 2018 · 17 citations

Positive Emotions, Consumer Research, Social Marketing +22

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