Ann Marie Major

High visibility: The making and marketing of professionals into celebrities

Ann Marie Major · Public Relations Review · 1998 · 75 citations

High Visibility, Personal Branding, Journalism +6

Environmental Risks in the News: Issues, Sources, Problems, and Values

Ann Marie Major, L. Erwin Atwood · Public Understanding of Science · 2004 · 70 citations

Public Opinion, Environmental Hazards, Communication +18

Exploring the “Cry Wolf Hypothesis

L. Erwin Atwood, Ann Marie Major · International Journal of Mass Emergencies & Disasters · 1998 · 68 citations

Engineering, Warning System, Crisis Management +21

Evaluating the Believability and Effectiveness of the Social Norms Message "Most Students Drink 0 to 4 Drinks When They Party"

Lindsey Polonec, Ann Marie Major, L. Erwin Atwood · Health Communication · 2006 · 64 citations

The utility of situational theory of publics for assessing public response to a disaster prediction

Ann Marie Major · Public Relations Review · 1998 · 60 citations

Engineering, Natural Disasters, Situational Theory +16