Concepedia

Bijal Mehta

BM

2

Publications

41

Citations

2

H-Index

2015

Active since

Affiliations

Ahmedabad University(Current)

Bijal Mehta is an author at Ahmedabad University specializing in marketing insights, management, and economics.

Top concepts

BusinessEconomicsMarketingManagementAdvertisingSharing EconomyConsumer CultureConsumer BehaviorConsumer ResearchDigital Marketing

Publications per year

2015–2022

2

Publications

2

Emergence and Acceptance of Sharing Economy in India

Rasananda Panda, Surbhi Verma, Bijal Mehta · International Journal of Online Marketing · 2015 · 28 citations

Digital Marketing, Economic Development, Consumer Research +16

Fostering the inclusion of women as entrepreneurs in the sharing economy through collaboration: a commons approach using the institutional analysis and development framework

Abbie‐Gayle Johnson, Bijal Mehta · Journal of Sustainable Tourism · 2022 · 13 citations

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