8
Publications
314
Citations
8
H-Index
2007
Active since
Kune-Muh Tsai is an author at National Kaohsiung First University of Science and Technology specializing in management, marketing, and customer satisfaction.
Top concepts
ManagementBusinessMarketingConsumer ResearchCustomer SatisfactionEngineeringBrand EquitySocial MediaBrand LoyaltyCommunication
Publications per year
2007–2023
8
8
Rows per page
1–5 of 8