Concepedia
Statistics
Publications
6
Citations
218
H-Index
Active since
2010
Affiliations
Hellenic Open University(Current)
University of the Aegean
Alexander Technological Educational Institute of Thessaloniki
Athina Nella is an author at Hellenic Open University specializing in tourism, business, and management.
Top concepts
TourismBusinessMarketingManagementCustomer SatisfactionDestination MarketingAdvertisingConsumer BehaviorConsumer ResearchHospitality Marketing
Publications per year
2010–2024
Segmenting Wine Tourists on the Basis of Involvement with Wine
Athina Nella, Evangelos Christou · Journal of Travel & Tourism Marketing · 2014 · 91 citations
Customer Satisfaction, Tourism Management, Tourism Performance +18
Linking Service Quality at the Cellar Door with Brand Equity Building
Athina Nella, Evangelos Christou · Journal of Hospitality Marketing & Management · 2014 · 37 citations
Customer Satisfaction, Brand Strategy, Consumer Research +16
Market segmentation for wine tourism: Identifying sub-groups of winery visitors
Athina Nella, Evangelos Christou · European Journal of Tourism Research · 2021 · 31 citations · Full text
Customer Satisfaction, Tourism Management, Tourism Performance +17
<scp>ChatGPT</scp> and Tourist Decision‐Making: An Accessibility–Diagnosticity Theory Perspective
Dimitrios P. Stergiou, Athina Nella · International Journal of Tourism Research · 2024 · 27 citations · Full text
Artificial Intelligence, Digital Marketing, Destination Management +18
Extending tourism marketing: Implications for targeting the senior tourists' segment
Athina Nella, Evangelos Christou · 2016 · 22 citations · Full text
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