Statistics
Publications
1
Citations
19
H-Index
1
Active since
1990
Affiliations
Illinois Wesleyan University(Current)
L Guild Wendy is an author at Illinois Wesleyan University specializing in consumer behavior, store atmospherics, and retail marketing.
Publications per year
1990–1990
1
1
Effects of Store Atmosphere on Shopping Behavior
Billings, L Guild Wendy · 1990 · 19 citations
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