Inger Miller is an author at Simon Fraser University specializing in consumer research, brand development, and brand equity.
Top concepts
BusinessMarketingManagementBrand EquityBrand StrategyBrand AwarenessBrand ManagementBrand DevelopmentConsumer BehaviorConsumer Research
Publications per year
2019–2019
1
1
Zoe Long, Jonn Axsen, Inger Miller et al. · Transportation Research Part A Policy and Practice · 2019 · 69 citations
Customer Satisfaction, Brand Equity, Battery Electric Vehicles +15
Rows per page
1–1 of 1