Hanitahaiza Hairuddin is an author at Universiti Teknologi MARA specializing in interactive marketing, customer satisfaction, and user experience.
Top concepts
ArtsTrustMarketingSociologyManagementEngineeringCommunicationPublic PolicySocial ImpactSustainability
Publications per year
2012–2020
3
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Information System Acceptance and User Satisfaction: The Mediating Role of Trust
Erne Suzila Kassim, Sri Fatiany Abdul Kader Jailani, Hanitahaiza Hairuddin et al. · Procedia - Social and Behavioral Sciences · 2012 · 87 citations · Full text
Customer Satisfaction, Mediating Role, Technology Adoption +17
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