Concepedia

Shaira Castro

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Statistics

Publications

1

Citations

11

H-Index

1

Active since

2022

Affiliations

University of the Assumption(Current)

Shaira Castro is an author at University of the Assumption specializing in communication, media studies, and media effects.

Publications per year

2022–2022

1

Publications

1

Philippine Television Network Companies’ Corporate Social Responsibility Engagements and Electronic Word-of-Mouth: The Intervening Role of Consumer-Company Identification

Shaira Castro, Jean Paolo G. Lacap, Trisha Mae Garbosa et al. · Journal of Asia-Pacific Business · 2022 · 11 citations

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