Brooke W. McKeever

From Social Media to Mainstream News: The Information Flow of the Vaccine-Autism Controversy in the US, Canada, and the UK

S. Mo Jones-Jang, Brooke W. McKeever, Robert McKeever et al. · Health Communication · 2017 · 128 citations

Social Sciences, Communication, Political Communication +16

The Power of a Picture: Overcoming Scientific Misinformation by Communicating Weight-of-Evidence Information with Visual Exemplars

Graham Dixon, Brooke W. McKeever, Avery E. Holton et al. · Journal of Communication · 2015 · 108 citations

Social Sciences, Communication, Psychology +12

Nonprofit relationship management: Extending the organization-public relationship to loyalty and behaviors

Geah Pressgrove, Brooke W. McKeever · Journal of Public Relations Research · 2016 · 85 citations

Social Sciences, Nonprofit Management, Organizational Behavior +12

What is Contagious? Exploring why content goes viral on Twitter: A case study of the ALS Ice Bucket Challenge

Geah Pressgrove, Brooke W. McKeever, S. Mo Jones-Jang · International Journal of Nonprofit and Voluntary Sector Marketing · 2017 · 82 citations

Social Sciences, Communication, Nonprofit Management +12

Preparing for A COVID-19 Vaccine: A Mixed Methods Study of Vaccine Hesitant Parents

Matthew E. Rhodes, Beth Sundstrom, Emily Ritter et al. · Journal of Health Communication · 2020 · 76 citations

Medicine, Child Health, Health Education +17