Concepedia

Barry J. Seldon

BJ

22

Publications

737

Citations

17

H-Index

1987

Active since

Affiliations

The University of Texas at Dallas(Current)

Ohio University

University of North Carolina at Charlotte

San Jose State University

Oregon State University

Barry J. Seldon is an author at The University of Texas at Dallas specializing in business, economics, and public policy.

Top concepts

BusinessEconomicsPublic PolicyMarketingManagementAdvertisingConsumer ResearchEconomic AnalysisPoliticsPublic Economics

Publications per year

1987–2008

22

Publications

22

Political and Economic Determinants of Individuals» Support for Environmental Spending

E. Donald Elliott, Barry J. Seldon, James L. Regens · Journal of Environmental Management · 1997 · 139 citations

Economics, Public Policy, Public Institutions +8

A Simultaneous Model of Cigarette Advertising: Effects on Demand and Industry Response to Public Policy

Barry J. Seldon, Khosrow Doroodian · The Review of Economics and Statistics · 1989 · 72 citations

Advertising efficiency and the choice of media mix: a case of beer

Rolf Färe, Shawna Grosskopf, Barry J. Seldon et al. · International Journal of Industrial Organization · 2003 · 65 citations

Marketing, Media Marketing, Targeted Advertising +8

The Macroeconomic Relationship between Advertising and Consumption

Chulho Jung, Barry J. Seldon · Southern Economic Journal · 1995 · 53 citations

Economics, Advertising, Profit-maximizing Firms +14

Media substitution and economies of scale in advertising

Barry J. Seldon, R. Todd Jewell, Daniel M. O’Brien · International Journal of Industrial Organization · 2000 · 46 citations

Media Substitution, Advertising, Targeted Advertising +5

Rows per page

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