Concepedia

Mihaela M. Cernusca

MM

Statistics

Publications

10

Citations

202

H-Index

10

Active since

2004

Affiliations

University of Missouri(Current)

Mihaela M. Cernusca is an author at University of Missouri specializing in marketing, food quality, and food marketing.

Top concepts

MarketingHealthFood QualityFood MarketingEconomicsAgricultural EconomicsBusinessManagementFood PolicyConsumer Research

Publications per year

2004–2013

10

Publications

10

A Competitive Market Analysis of the United States Shiitake Mushroom Marketplace

Michael A. Gold, Mihaela M. Cernusca, Larry D. Godsey · HortTechnology · 2008 · 38 citations · Full text

Shiitake Mushrooms, Engineering, Agricultural Economics +22

Competitive Market Analysis: Chestnut Producers

Michael A. Gold, Mihaela M. Cernusca, Larry D. Godsey · HortTechnology · 2006 · 29 citations · Full text

Chestnut Producers, Engineering, Market Analysis +13

Using the Porter model to analyze the US elderberry industry

Mihaela M. Cernusca, Michael A. Gold, Larry D. Godsey · Agroforestry Systems · 2012 · 26 citations

Porter Model, Economics, Business +1

Consumer Preferences for Chestnuts, Eastern Black Walnuts, and Pecans

Michael A. Gold, Mihaela M. Cernusca, Larry D. Godsey · HortTechnology · 2004 · 23 citations · Full text

Food Choice, Nutrition, Food Marketing +13

Discovering Niche Markets for Elderberry Juice in the United States

Phillip M. Mohebalian, Mihaela M. Cernusca, Francisco X. Aguilar · HortTechnology · 2012 · 17 citations · Full text

Consumer Uncertainty, Consumer Study, Public Health Nutrition +21

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