Concepedia
3
Publications
115
Citations
H-Index
2008
Active since
Affiliations
University of Split(Current)
Zoran Mihanović is an author at University of Split specializing in business, business strategy, and relationship marketing.
Top concepts
BusinessMarketingManagementBusiness StrategyMarketing StrategyRelationship Marketing
Publications per year
2008–2016
THE LINK BETWEEN STUDENTS' SATISFACTION WITH FACULTY, OVERALL STUDENTS' SATISFACTION WITH STUDENT LIFE AND STUDENT PERFORMANCES
Zoran Mihanović, Ana Barbara Batinić, Jurica Pavičić · Review of Innovation and Competitiveness · 2016 · 55 citations · Full text
Market orientation in managing relationships with multiple constituencies of Croatian higher education
Jurica Pavičić, Nikša Alfirević, Zoran Mihanović · Higher Education · 2008 · 47 citations
Relationship Marketing, Market Orientation, Croatian Higher Education +7
ANALYSIS OF THE EFFECT OF PERCEIVED SERVICE QUALITY TO THE RELATIONSHIP QUALITY ON THE BUSINESS-TO-BUSINESS MARKET
Mario Pepur, Zoran Mihanović, Sandra Pepur · Hrčak Portal of scientific journals of Croatia (University Computing Centre) · 2013 · 13 citations · Full text
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