25
Publications
1.7K
Citations
19
H-Index
2002
Active since
Chew Ging Lee is an author at University of Nottingham Malaysia Campus specializing in business, economics, and tourism.
Top concepts
BusinessEconomicsTourismMarketingDestination MarketingInternational EconomicsEconometricsEconomic DevelopmentManagementTourism Demand
Publications per year
2002–2021
25
25
Customer satisfaction and profitability: A reappraisal of the nature of the relationship
Matthew Yeung, Chew Ging Lee, Christine Ennew · Journal of Targeting Measurement and Analysis for Marketing · 2002 · 133 citations · Full text
Customer Profitability, Relationship Marketing, Customer Satisfaction +6
Rows per page
1–5 of 25