Concepedia
Statistics
Publications
1
Citations
29
H-Index
Active since
2013
Amna Mehmood is an author specializing in brand loyalty, brand equity, and customer satisfaction.
Top concepts
BusinessMarketingManagementBrand EquityBrand LoyaltyBrand AwarenessService QualityConsumer ResearchCustomer Satisfaction
Publications per year
2013–2013
Effect of Brand Image on Brand Loyalty and Role of Customer Satisfaction in it
Rashid Saeed, Rab Nawaz Lodhi, Amna Mehmood et al. · 2013 · 29 citations
Marketing, Customer Satisfaction, Service Quality +8
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