Concepedia

Mi‐Jin Gwak

MG

Statistics

Publications

2

Citations

44

H-Index

2

Active since

2012

Affiliations

Ewha Womans University(Current)

Mi‐Jin Gwak is an author at Ewha Womans University specializing in health sciences, management, and consumer research.

Top concepts

HealthMarketingManagementPsychologyAdvertisingConsumer ResearchMarketing StrategySubjectivity StudiesCustomer SatisfactionSensory Science (Early Childhood Education)

Publications per year

2012–2014

2

Publications

2

Identifying the drivers of liking by investigating the reasons for (dis)liking using <scp>CATA</scp> in cross‐cultural context: a case study on barbecue sauce

Ji‐Hye Choi, Mi‐Jin Gwak, Seo‐Jin Chung et al. · Journal of the Science of Food and Agriculture · 2014 · 31 citations

Sensory Drivers of Liking for Adlay (Coix lacryma-jobi) Tea

Mi‐Jin Gwak, Seo‐Jin Chung, Yang Kim · Journal of the Korean Society of Food Culture · 2012 · 13 citations · Full text

Customer Satisfaction, Consumer Research, Sensory Science (Early Childhood Education) +16

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