1
Publications
17
Citations
1
H-Index
2013
Active since
Hossien Rezaei is an author specializing in brand development, brand building, and brand equity.
Top concepts
BrandingBusinessMarketingManagementBrand EquityBrand StrategyBrand ManagementBrand DevelopmentConsumer BehaviorConsumer Research
Publications per year
2013–2013
1
1
Analyzing the Effect of Customer Equity on Repurchase Intentions
Ali Kazemi, Hossien Rezaei, Dolat Abadi et al. · 2013 · 17 citations
Customer Satisfaction, Consumer Research, Brand Strategy +19
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