Michael O'Keefe

Statistics

Publications

Citations

153

H-Index

Active since

1969

Affiliations

University of North Carolina at Chapel Hill(Current)

Michael O'Keefe is an author at University of North Carolina at Chapel Hill specializing in social sciences, mass media reception, and mass communication.

ORCID

Publications per year

1969–2001

Publications

The Anti-Smoking Commercials: A Study of Television's Impact on Behavior

Michael O'Keefe · Public Opinion Quarterly · 1971 · 64 citations

Social Sciences, Communication, Health Behavior +17

Francophone Minorities: Assimilation and Community Vitality. Second Edition. New Canadian Perspectives = Minorites francophones: assimilation et vitalite des communautes. Deuxieme edition. Nouvelles Perspectives Canadiennes.

Michael O'Keefe · 2001 · 24 citations

Social Sciences, Ethnic Studies, Sociology +14

The Mass Media as Sources of Medical Information for Doctors

Michael O'Keefe · Journalism Quarterly · 1970 · 18 citations

Social Sciences, Communication, Health Communication +7

The voter decides: Candidate image or campaign issue?

Michael O'Keefe, Kenneth G. Sheinkopf · Journal of Broadcasting · 1974 · 16 citations

Social Sciences, Political Communication, Political Science +12

What Ever Happened to the Crash of '80 '81 '82 '83 '84 '85?

Michael O'Keefe · Change The Magazine of Higher Learning · 1985 · 11 citations

Education, Higher Education, Decision Theory +7

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