Wouter Thomas Kritzinger

Statistics

Publications

Citations

145

H-Index

Active since

2003

Affiliations

Cape Peninsula University of Technology(Current)

Wouter Thomas Kritzinger is an author at Cape Peninsula University of Technology specializing in search systems, search engine optimization, and business.

Publications per year

2003–2017

Publications

Search Engine Optimization and Pay-per-Click Marketing Strategies

Wouter Thomas Kritzinger, Melius Weideman · Journal of Organizational Computing and Electronic Commerce · 2013 · 84 citations

Business, Marketing, Marketing Management +13

Parallel search engine optimisation and pay-per-click campaigns: A comparison of cost per acquisition

Wouter Thomas Kritzinger, Melius Weideman · South African journal of information management · 2017 · 22 citations · Full text

Business, Marketing, Marketing Management +17

Comparative case study on website traffic generated by search engine optimisation and a pay-per-click campaign, versus marketing expenditure

Wouter Thomas Kritzinger, Melius Weideman · South African journal of information management · 2015 · 20 citations · Full text

Business, Marketing, Marketing Management +17

Concept Mapping – a proposed theoretical model for implementation as a knowledge repository

Melius Weideman, Wouter Thomas Kritzinger · 2003 · 19 citations

Management, Educational Technology, Knowledge Management +13

1–4 of 4