1
Publications
52
Citations
1
H-Index
2022
Active since
Affiliations
Universidade Federal de Pernambuco(Current)
Jordana Soares de Lira is an author at Universidade Federal de Pernambuco specializing in purchase intention, behavioral economics, and fashion.
Top concepts
FashionMarketingManagementConsumer CultureConsumer BehaviorConsumer ResearchBehavioral SciencePurchase IntentionBehavioral EconomicsBehavioral Decision Making
Publications per year
2022–2022
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