30
Publications
1.2K
Citations
20
H-Index
2010
Active since
Farida Saleem is an author at Prince Sultan University specializing in management, business, and marketing.
Top concepts
ManagementBusinessMarketingOrganizational BehaviorHuman ResourcesOrganizational CommunicationEducationSustainabilityGreen MarketingSustainable Development
Publications per year
2010–2024
30
30
Bibliometric Analysis of Green Marketing Research from 1977 to 2020
Farida Saleem, Amira Khattak, Shafiq Ur Rehman et al. · Publications · 2021 · 112 citations · Full text
Sabeen Hussain Bhatti, Farida Saleem, Ghulam Murtaza et al. · International Journal of Manpower · 2021 · 96 citations
Environmental Performance, Organizational Characteristic, Sustainable Development +22
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