Concepedia

Narges Delafrooz

ND

13

Publications

675

Citations

12

H-Index

2009

Active since

Affiliations

Islamic Azad University Rasht Branch(Current)

Universiti Putra Malaysia

Management and Science University

Narges Delafrooz is an author at Islamic Azad University Rasht Branch specializing in management, marketing, and business.

Top concepts

ManagementMarketingBusinessConsumer ResearchCustomer SatisfactionInteractive MarketingConsumer BehaviorDigital MarketingConsumer Decision MakingMedia Marketing

Publications per year

2009–2019

13

Publications

13

Understanding consumers internet purchase intention in Malaysia

Narges Delafrooz, Laily Paim, Ali Khatibi · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2011 · 140 citations · Full text

Customer Satisfaction, Digital Marketing, Online Shopping Intention +17

Effect of green marketing on consumer purchase behavior

Narges Delafrooz, Mohammad Taleghani, Bahareh Nouri · QScience Connect · 2014 · 120 citations · Full text

Tehran City, Consumer Purchase Behavior, Consumer Decision Making +13

Students' online shopping behavior: an empirical study

Narges Delafrooz, Laily Paim, Ali Khatibi · Universiti Putra Malaysia Institutional Repository (Universiti Putra Malaysia) · 2010 · 85 citations

Customer Satisfaction, Digital Marketing, Consumer Research +19

Factors affecting students attitude toward online shopping

Narges Delafrooz, Laily Paim, Sharifah Azizah Haron et al. · AFRICAN JOURNAL OF BUSINESS MANAGEMENT · 2009 · 82 citations · Full text

Customer Satisfaction, Consumer Uncertainty, Digital Marketing +17

A Research Modeling to Understand Online Shopping Intention

Narges Delafrooz, Laily Paim, Ali Khatibi · Universiti Putra Malaysia Institutional Repository (Universiti Putra Malaysia) · 2011 · 42 citations

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