The near-miss effect in online slot machine gambling: A series of conceptual replications.

Abstract

Across all dependent variables, near-miss outcomes yielded statistically significant differences from objectively equivalent full-miss outcomes, corroborating the "near-miss effect" across both subjective and behavioral measures, and in the environment of online gambling. The unexpected findings on valence ratings are considered in terms of boundary conditions for the near-miss effect, and competing theoretical accounts based on frustration/regret, goal generalization, and skill acquisition. (PsycInfo Database Record (c) 2024 APA, all rights reserved).