Resilience of national media systems: Baltic media in the global network environment

Abstract

This article aims to analyze the resilience of Baltic media systems in the global network environment. Resilience is here defined as media systems’ ability to survive despite the efflux of resources and loss of audiences’ attention and trust, and as the capacity to support a reliable, transparent, and diverse information sphere for the functioning of democracy. Using media market data from Estonia, Latvia, and Lithuania, the changes in the media during the last three decades will be analyzed. The analysis concludes that the implementation of media policy currently does not guarantee the resilience of small countries’ media systems.