International Journal of Marketing Studies · 2009 · 23 citations · 0 references
International EntrepreneurshipEntrepreneurshipIndustrial OrganizationSmall Business EconomicsManagementComprehensive AnalysisGlobal StrategyInternational ManagementEconomicsEmployment OpportunitiesEntrepreneurial PhenomenonMalaysian SmesStrategic ManagementBusiness GrowthGlobalizationMalaysian EconomyBusinessEntrepreneurship ResearchBusiness Strategy
This study provides comprehensive analysis of the contribution of and challenges facing SMEs in the Malaysianeconomy. In particular, it looks at the contribution of the SMEs to create employment opportunities and providestimulus to economic growth, backward and forward linkages, expanding entrepreneurial bases and developing humancapital. The study also outlines the challenges and opportunities faced by Malaysian SMEs in an increasingly globalizedworld.