Facing Disruptive Challenges in Supply Chain 4.0

Abstract

Modern technology has set the business competition to a much higher level. With the increasing population all around the world, the proper supply chain management to ensure products availability is inevitably required. Modern Manufacturing industry must put in extra efforts in all fields, especially in the supply chain management system to make the products ready on time, at the right place, for designated customers. This will certainly be not easy because the world is changing continuously. This paper aims to analyze the recent and most updated insights from the leaders in Supply Chain Network and gives new perspectives for the decision makers. Using qualitative research, this paper discusses the disruptive challenges faced by modern manufacturing industry and the preparations need to be done by all parties included in Supply Chain 4.0. The findings show that customer loyalty and customer satisfaction is no longer relevant for a successful supply chain management. Customer Experience will be the first brand differentiator in the future and must be given serious attention if we want to maintain firm performance supported by all other factors. The future research should be extended to quantitative approach by creating a proper research framework.