Preventive Medicine · 2020 · 77 citations · 23 references
Social SciencesHealth PromotionPreventive MedicineBehavioral EconomicsEpidemiologyHealth CommunicationBehavior Change SupportBehavioral Health EconomicsCervical Disease PreventionDisease ControlHealth CampaignsMessage DesignCervical Health PromotionHealth Promotion MessagesHealth Risk MessagingPilot Randomized Controlled TrialsPreventive Health Communication
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Prospect Theory: An Analysis of Decision under Risk
Daniel Kahneman, Amos Tversky · Econometrica · 1979 · 47K citations
Susan Michie, Michelle Richardson, Marie Johnston et al. · Annals of Behavioral Medicine · 2013 · 8K citations · Full text
The cervical cancer epidemic that screening has prevented in the UK
Julian Peto, Clare Gilham, Olivia Fletcher et al. · The Lancet · 2004 · 813 citations
Smokers’ unrealistic optimism about their risk
N.D. Weinstein, S E Marcus, Richard P. Moser · Tobacco Control · 2005 · 463 citations · Full text
Michael Hallsworth, Tim Chadborn, Anna Sallis et al. · The Lancet · 2016 · 447 citations · Full text
Medicine, Public Health Practice, Antimicrobial Stewardship +14