Concepedia

Shakespeare, Einstein, and the Bottom Line: The Marketing of Higher Education

David W. Leslie, David L. Kirp, Ronald G. Ehrenberg

Academe · 2004 · 245 citations · 0 references

Concepts

EducationHigher EducationMarketingHigher Education PolicyHigher Education Policy HistoryHigher Education ReformMass Higher EducationShakespeare StudiesEducation MarketingHigher Education BrandingHigher Education CareersHistoriography Of Higher EducationUniversity Branding