Optimised blind image watermarking method based on firefly algorithm in DWT‐QR transform domain

Abstract

Firefly algorithm (FA) is one of the newly developed nature inspired optimisation algorithm, inspired by the flashing behaviour of fireflies that a firefly tends to be attracted towards other fireflies with higher brightness. Thus FA has two advantages: local attractions and automatic regrouping. Based on these good properties, a novel image watermarking method based on FA in discrete wavelet transform (DWT)‐QR transform domain is proposed in this study. Structural similarity index measure and bit error rate are used in the objective function to trade‐off invisibility and robustness. The experiment results show that the proposed image watermarking method not only meet the need of invisibility, but also has better or comparable robustness as compared with some related methods.