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The big deal about big data.
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2013
Year
EngineeringBusiness IntelligenceInformation ProcessingBig Data AnalyticsBusiness AnalyticsBig Data InfrastructureBig Data ProcessingBig Data ModelData ScienceCritical Information RequirementsManagementBig Data ArchitecturePublic HealthData ManagementHealthcare Big DataHealth Care AnalyticsComputer ScienceInformation ManagementValue-based Health CareBig Data AcquisitionHealthcare DataHealth InformaticsBig Data
Big data is a concept that is being widely applied in the retail industries as a means to understand customers' purchasing habits and preferences for followup promotional activity. It is characterized by vast amounts of diverse and rapidly multiplying data that are available at or near real-time. Conversations with executives of leading healthcare organizations provide a barometer for understanding where the industry stands in its adoption of big data as a means to meet the critical information requirements of value-based health care.