Perceptions and Attitudes of Medical Sales Representatives (MSRs) and Prescribers Regarding Pharmaceutical Sales Promotion and Prescribing Practices in Pakistan

Abstract

Published on:April/2016 Journal of Young Pharmacists, 2016; 8(3):244-250 Original Article | doi:10.5530/jyp.2016.3.13 Authors: Nabeel Khan1, Atta Abbas Naqvi2*, Rizwan Ahmad3, Farrukh Rafiq Ahmed4, Ken McGarry1, Raafia Yousuf Fazlani5, Mahrukh Ahsan61Department of Pharmacy Health and Well Being, Faculty of Applied Sciences, University of Sunderland, SR1 3SD, England, UNITED KINGDOM. 2Department of Pharmacy Practice, College of Clinical